As we stand on the cusp of a new year, it’s with immense pride and gratitude that I delve into the extraordinary chapters of Upside Health’s story in 2023. At Upside Health, our passion for helping people improve their metabolic health & and fitness by making healthy living almost irresistible has driven every endeavour, and the numbers and narratives from this past year testify to the remarkable impact we’ve made.
Customer Impact:
- 3000+ Satisfied Customers: Beyond mere numbers, each customer represents a shared commitment to wellness, and we’re honoured to have served over 3000 individuals on their transformative health journey.
- 6000+ No-sugar Dessert Jars: A testament to our commitment to health-conscious indulgence, over 6000 no-sugar dessert jars have found their way into the hands and hearts of those seeking a guilt-free treat.
- Tiramisu Triumph: The resonance of our most innovative product, Tiramisu, echoes through the streets of West Pune, where more than 1500 servings have been relished, making it a local sensation.
- Millet Balanced Bars Bites: Fueling on-the-go wellness, our Millet Balanced Bars Bites have seen over 5000 bites consumed, providing a convenient and nutritious boost for our customers.
Product Innovation:
- Diverse Offerings: Crafting and launching 10 new products across traditional and niche food categories have been a labor of love, catering to the diverse and evolving needs of our health-conscious community.
- Upside Sense Launch: The introduction of Upside Sense marks a new frontier in metabolic health management, embraced by 25 users who have incorporated it into their daily well-being routines.
- Responsible Gifting: We believe in spreading health beyond personal boundaries, hence our unique propositions for responsible gifting, because the gift of health is the greatest gift of all.
Customer Appreciation & community Engagement:
Stellar Ratings: Our customers’ glowing feedback propels us forward. With over 100 Google reviews at an impressive 5 stars and 250 ratings on Swiggy and Zomato at an admirable 4.5 stars, your satisfaction is the true measure of our success.
Eventful Year: The heart of Upside Health beats in tandem with the community. In 2023, we organized around 25 events across Pune, Hyderabad, and Nagpur, fostering connections and celebrating the joy of healthy living together.
Expanded Channels:
Accessibility, Availability, Optionality: Our commitment to making healthy food the norm involves expanding accessibility, availability, and optionality. From our website and WhatsApp to physical outlets, Thrive, Amazon, Jio, YouCare, PayTM, Pincode, Swiggy, Zomato, and modern retail outlets – we’re ensuring our products reach you wherever you are.
Team Growth:
- High-Performance Team: A team is the backbone of any endeavor, and in 2023, we welcomed 4 new members into the Upside Health family, contributing to the creation of a high-performance team dedicated to our mission.
- Values Over Skills: In building this team, we’ve emphasized attitude and learnability over skills, fostering a culture where passion for our mission is paramount.
Funding Journey:
Trust and Support: Our journey began with the trust and support of friends and family who believed in our mission, providing the initial funds that set the stage for our scaling endeavors.
Learning from Challenges:
Growth Lessons: Acknowledging that growth is often accompanied by challenges, we’ve embraced the invaluable lessons from our attempts, whether in mastering Amazon, co-working spaces, or refining our social media campaigns and WhatsApp commerce.
The Upside Health journey in 2023 has been an odyssey of growth, learning, and shared well-being. As we eagerly embrace the possibilities of the coming year, we extend our deepest gratitude to each of you who has been a part of our story.
